The Ringheld story
Built by someone who listened.
In 2024, we spent 90 days talking to plumbers, HVAC techs, and electricians. Not asking for feedback on a pitch deck. Just asking: "What keeps you up at night?"
Every single one said the same thing. "I miss calls. I hate it. But I can't hire another person just to answer phones."
That is not a product gap. That is a revenue leak.
Ringheld is not built on assumptions. It is built on 47 conversations with trades owners about their worst Tuesday nights.
Interview 1
Plumber
"I miss calls constantly."
Interview 23
HVAC tech
"Customers just call the next guy."
Interview 47
Electrician
"I lose $300 to $500 per missed emergency."
The positioning gap
Avoca costs $3,000 a month. You run one truck.
The market split in two. Enterprise systems for franchises with IT departments, and generic answering services that do not understand emergency triage. Owner-operators were orphaned in the middle.
We did not see a pricing gap. We saw a positioning gap.
Avoca
$3,000/mo
Sameday
$449/mo
Generic answering
Low cost
Ringheld
Built for the real gap
How we build
We start by listening. Then we build.
No templates
Your onboarding call is a 30 minute deep dive. We learn your triage playbook, your customer base, your emergency definitions. A burst pipe is different for a plumber and a general contractor. We treat them differently.
Built on Retell and ElevenLabs
The same infrastructure enterprise contact centers run, configured for your 1 to 5 truck operation. No compromises on voice quality or turn taking. Your customers cannot tell it is AI.
Every call makes it smarter
Your agent learns from every interaction. Patterns emerge. We give you monthly summaries showing what is working, what is not, and what to adjust.
Team
Built by people who get the grind.
Otto
Two years in the startup space before realizing the real problem was not technology. It was listening. Talked to 47 trades owners before writing a single line of code. Still cold calls plumbers on Fridays to understand how Ringheld is actually performing in the field.
CanadaBuilding the team. Hiring people who have actually run a trades business.
Every trades owner deserves a 24 hour receptionist.
Not a generic answering service. Not an enterprise system with 6 month contracts and $3,000 a month fees. A personalized AI agent that learns your business in 48 hours and works every night you are not there.
That is the future we are building.